ave you ever been sharing a story with a colleague only to see their eyes glaze over? It’s easy to assume they’re just not interested or paying attention, but the issue may not be with the message itself — it might be in how you’re delivering it. Are you connecting the story to something that’s … Continued
Welcome to the second article in B Corp Bark Media’s three-part series about developing an effective communications framework. In the first article, we explored why an effective positioning statement is an important foundation for your communications framework and how to develop yours. We created Ethical Honey Co., a fictional organic honey company, to develop an … Continued
a content marketing agency working exclusively with impact business, Bark Media gets a behind-the-scenes and holistic view of the work toward systems change across sectors such as regenerative agriculture, climate action, and democracy reform. One area that promises the most potential for transformative change lies in the shift toward a regenerative economy. As Kristin Hull, … Continued
As a content marketing agency working exclusively with impact business, Bark Media gets a behind-the-scenes and holistic view of the work toward systems change across sectors such as regenerative agriculture, climate action, and democracy reform. One area that promises the most potential for transformative change lies in the shift toward a regenerative economy. If we seek … Continued
As a content marketing agency working exclusively with impact business, Bark Media gets a behind-the-scenes and holistic view of the work toward systems change across sectors such as regenerative agriculture, climate action, and democracy reform. One area that promises the most potential for transformative change lies in the shift toward a regenerative economy. If we … Continued
As the owner of 180V Salon in Kansas City, Missouri, barber and philanthropist Joey Thomas spends his days listening to what the people in his hyper-segregated city want and need. Barbershops are one of the cultural cornerstones of the Black community, so Thomas has used this platform to help discover and fill needs not being met … Continued
Monique Waters, the owner of Massage Amani in the Kansas City metro area, has built her career around holistic wellness: an approach to health that considers mind, body, and spirit in the journey toward healing. She believes that solutions are interconnected. While Waters uses massage therapy to help her clients achieve relaxation and a deeper mind-body … Continued
As our cultural consciousness shifts amid a global pandemic and reckoning with racism, fashion is one of many industries holding a mirror to its own lack of representation. While Black-owned brands are gaining the long-overdue recognition they deserve, Black designers continue to struggle for representation. According to New York Magazine, “Within the Council of Fashion Designers … Continued
After the police killing of George Floyd last summer, racial justice advocates have shone a spotlight on how racism is deeply embedded in American systems — the economy being one of them. In line with their mission to transform capitalism as a force for good, many Certified B Corporations are focusing their efforts on becoming … Continued